PRINCESS POLLY
PRINCESS POLLY
HEAT WAVE
Objective
PROMOTE PRINCESS POLLY’S “HEAT WAVE” SUMMER COLLECTION.
Campaign
USING MILKMONEY'S OUTDOOR ADVERTISING MARKETPLACE, EYE-CATCHING ADS FEATURING THE “HEAT WAVE” COLLECTION WERE STRATEGICALLY PLACED IN HIGH-TRAFFIC AREAS TO ENSURE MAXIMUM VISIBILITY AND CREATE BUZZ DURING THE PEAK SUMMER SHOPPING SEASON.
Results
THE CAMPAIGN ENHANCED BRAND VISIBILITY, ATTRACTING FASHION-CONSCIOUS CONSUMERS AND DRIVING BOTH ONLINE AND IN-STORE TRAFFIC, SOLIDIFYING PRINCESS POLLY AS THE GO-TO BRAND FOR TRENDY SUMMER STYLES.
THE ONLINE BUZZ IS REAL
Key Facts
Formats
BILLBOARD, MOBILE RETARGETING, PAINTED WALL, SPECTACULAR
Markets
LOS ANGELES
“Working with MilkMoney for over 4 years now, we really appreciate their efficiency, streamline way of operating, and fast paced nature. Always providing premium inventory across the country, at competitive prices”
PR & Marketing Director
PRINCESS POLLY
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