River North is a very popular hot spot. It caters to both tourists and locals since it houses both well-established famous restaurants as well as a number of more new hip trendy emerging restaurants. There are a number of boutique hotels and galleries in River North and it is conveniently located a few blocks north of the infamous Michigan Ave and borders the Gold Coast and is not far from Streeterville, the Loop and old town.

Formerly an industrial zone has transformed into Chicago’s most up-and-coming area. You’ll find tons of restaurants, bars, shopping, and galleries. Union Park is home to Chicago's premier summer & fall outdoor music festivals as well as Union Station which is a hub for commuter and long distance train travel. The Blue & Orange transit lines head to the city’s two major airports, O’Hare and Midway, which provides for transit advertising opportunities. The West Loop also has a variety of billboards and wallscapes for brands to reach locals and tourists.

In Wicker Park and Logan Square, you’ll find a “hipster” type crowd amongst many unique boutiques and restaurants attracting people from all over Chicago. North Milwaukee Avenue runs through both neighborhoods and is known for its bustling nightlife, dining and entertainment venues, setting the bar for the city's nightlife and bar scene. North Damen Avenue draws hip crowds with quirky shops, minimalist cafes, specialty grocery stores and cool fashion boutiques.